At the International Consumer Electronics Show (CES) 2018 in Las Vegas, UnitedHealthcare demonstrated some of their latest digital health innovations, each designed to help simplify the consumer health care experience […]
Connecture, in partnership with Deft Research, conducted a webinar last week that took a deep dive into Medicare AEP in order to understand how shopping and switching behaviors are changing […]
September 30th has long passed, but now is the time to reflect on your ANOC/EOC fulfillment processes in order to implement new efficiencies for next year. As a full-service member […]
Medicare Advantage is marching towards 70% market penetration, according to global management firm L.E.K. Consulting. The consulting group based their forecast model on a number of factors, including the fact […]
Open enrollment season is underway for most health plans and with millennials representing America’s largest living generation, the acquisition success of many payers will be based on how well they […]
Consumers aren’t just selecting their healthcare policies anymore – they’re shopping for them. Studies show that close to 20% of policies sold during open enrollment will be shopped by consumers […]
In an interview with HealthPayerIntelligence, Heidi Sirota, Vice President of Marketing and Communications at ConnectiCare, explained how the company is rethinking their member engagement strategy by putting the focus on […]
Consumers demand greater digital engagement from their health plans and more dynamic self-service tools. Independence Blue Cross, the leading health insurance organization in southeastern Pennsylvania, is delivering on these demands […]
The ACA forced healthcare payers to engage with their prospects like true consumers and offer the experiences of online shopping and direct to consumer marketing. One of the most difficult […]
Tableau, a data visualization company, recently released a report titled “How to Improve Healthcare Payer Operations with Data.” The report examines how payers are pressured to improve operational efficiencies, lower […]